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Showing posts from June, 2020

Why Artificial Intelligence is Important for Businesses!

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Can we make machines that think like humans? Artificialintelligence (AI) is a branch of computer science that deals with the answers to this question. The studies conducted in this domain and the scientific developments so far have enabled us to believe that it is possible to make robotic software that can think like humans. Human beings are going to develop such machines that will take their own place. The field of AI has brought such creations in the form of intelligent machines that are capable of doing repetitive tasks. What is AI? Artificial intelligence definition is related to building intelligent machines but what really is an intelligent machine is the real question. AI is an interdisciplinary science that includes other sciences such as machine learning, natural language processing (NLP) , robotic process automation (RPA) , and deep learning. The chatbot made by Apple Inc. called Siri and Microsoft’s Cortana are its examples of implementation. There are multiple f

Build Your Brand with Digital Marketing

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People can buy your products or use your services only if they know about you, if they do not know whether you exist or not, how can they hire your service or purchase your product? Digital marketing is the way to make them aware of your brand and let them know about your existence. You can build your brand and make a great reputation in the market by attracting more customers to your business. Using online marketing tools wisely and effectively, you can make your consumers aware of your brand. By creating an impression on the minds of customers, you can make a digital marketing strategy that can build the trust between your brand and the customer. Targeting your audience through proper techniques can lead you to create brand and make loyal customers for your business. Building your brand with digital marketing techniques can be understood by the following stages: 1.     Right Platform Selection Whether you have an established business or a startup, you can always grow